Have you been wondering if linky parties and blog hops are worth the time and trouble? Sure, there are the usual linky party benefits of reaching a wider audience, getting inbound links to your site, and having your post pinned or shared by the host. But it can take so much time to effectively use linky parties.
It’s normally one of the first things that a blogger outsources when she can afford it.
But there are some unexpected reasons for taking the time to join or host a few parties each week.
Linky Party Benefits:
The following tips and tricks are all the ways that you can use your linky party or a linky party that you participate in to grow your blog traffic, income, and network!
Find prospective tribemates
If you are a newer blogger, linky parties are a great way to meet other bloggers at the same stage of their blogging career. Think of it this way. Why are you taking the time to link to parties? Are you trying to grow your blog so you can get more sponsored posts? Or maybe you need more page views to increase your ad revenue? Chances are that you share the same goals with several of the other “regulars.” They too want to capitalize on all the linky party benefits they can get.
Finding the right blogging tribe can quickly increase the reach of your blog posts. I’ve met several tribe members through linky parties. Whether it’s the other blogger that races you for the first spot on the linky each week or the host that loves your posts so much that she often features you, great relationships have started with linky parties.
If you want to be more intentional in finding like-minded bloggers through linky parties, spend some time visiting the other participants and commenting on their posts.
Use the linky parties as a bargaining tool
You can use your participation in parties as a selling point when pitching brands. Brands don’t know what a linky party is, they certainly don’t understand the linky party benefits! Do you link up to 100 parties a week? When pitching a brand, you can mention that “this post will be shared on over 100 related websites.” Brands like to know you are willing to put a little extra effort into getting their product seen. If your links tend to get highlighted on specific parties, tell the brand that if you are featured then the reach of your post will be even greater.
If you host a linky party, make sure to feature some of your own posts before the linkup. I know a blogger who highlights her sponsored posts for the week at the top of her linky party posts. If 300 bloggers regularly link up to your party, that’s 300 views you can promote to the brand. If you send out a reminder email to your linky party list you can tell a brand that the post will be seen by your reader subscriber list plus the subscribers on your blogger list. Long running linky party hosts have massive blogger lists.
Build an email list of bloggers
If you plan to coach or teach courses to other bloggers, you’ll need a blogger email list. Even if coaching is a far distant goal, it’s never too early to work on your list. As long as you clearly notify bloggers that link up that you will be sending link party reminders and any useful blogging related information, there shouldn’t be any complaints.
Yes, you can grow your traffic and help your SEO with Linky Parties. But you can also use them to meet your blogging besties, to land sponsored posts, and to grow your email list for the future. Think outside of the box when you are weighing whether or not to participate in linky parties!
Want to grow your reach and income? Download the Amazon bestseller Let’s Collab! Find the Blogging Tribe that will Skyrocket Your Business and START NOW!